The Great Guinea Pigs were not the only people who were approached to try the software.
A comparable amount of people who need it dearly were approached, but they simply wouldn't allow their hands to play with the keyboard before their brains "understood why" it was the Panacea they truly needed.
With them we'd start out with words and understanding as we did with the rest, but we could never find a good place to shift to the keyboard for an experience.
As they verbally dug we had responses to all their questions, but we could never get them to shift from the mental plane to the physical experience that would "show them" that which only experience provides.
If the prospects wanted to talk more before touching the keyboard, it seemed as if they wanted to dig until they could find a feeling of overwhelm or a perceived flaw they could use to satisfy a "make no progress" contract.
Trying to "convince the mind" that a spreadsheet template can beat out a multi-billion $ software company with a 40 year head start is a waste of time.